Direct Mail Marketing

A first sale should tell you what to do next. The order date, product or service purchased, amount spent, and...

Moving creates a short period when people have to make dozens of local buying decisions. The old dentist may now...

A QR code can work and still produce no revenue. A scan only shows enough interest to open a phone...

Direct mail continues to earn marketing budgets in industries where one qualified customer can justify the cost of reaching a...

A law firm can receive plenty of responses and still have a lead problem. If most callers are outside the...

Nothing stings like watching three hundred cards go out and hearing nothing back. The photos were sharp, the paper was...

Ask a practice owner why the second week of the month looks thin and the answer usually blames the economy....

A bulk mail campaign can look successful while giving sales little to work with. Calls come in, but many responders...

A nearby ZIP Code can look like an easy place to grow, yet distance alone does not prove demand. The...

vacant apartment creates a daily cost, but more advertising does not solve it. Property managers need to put the right...